So you want a fancy SEO top hat? LETS DO THIS.

In the SEO sphere there are two types of hats, good ones- white hats and black hats, bad ones. The first are legal, organic, content-driven methods that are welcomed by the web while the other are hacks, illegal maneuvers and aggressive farming tactics to increase numbers. The latter is obviously to be avoided. So here’s an outline of both so you know what to steer clear of.

The DSIM made this awesome IG: